In the digital age, visibility doesn’t just happen. It’s the result of a strategy, a narrative and a controlled presence.
The Roqey Foundation’s Media and Digital Culture Club is responsible for structuring our communications, orchestrating our digital presence and raising the Foundation’s profile in the public arena.
We don’t just disseminate information.
We build a coherent and lasting media identity.
Presentation
The club brings together journalists, communicators, content creators, community managers and digital specialists.
It acts as a strategic platform for corporate communications, social network management and promotion of the Foundation’s initiatives.
Our approach is structured, professional and outreach-oriented.
Mission
Our mission is to :
- Develop the Foundation’s global media strategy
- Manage digital platforms and social networks
- Promoting cultural projects through effective communication
- Training young people in media and digital professions
We see digital culture as an essential lever for positive influence.
Lines of action
- Development of corporate communication plans
- Web content and social network management
- Media coverage of events
- Creation of themed digital campaigns
- Development of partnerships with national and international media
Our ambition is to make the Club Médias et Culture Numérique a strategic center of visibility and influence, serving the influence of the Roqey Foundation.
Biography
Ms Oumelghite Alaoui Amrani is an architect of images and a weaver of visual identities. As a graphic designer, she founded and runs OUM CRÉATION, a studio where ideas take shape, colour and movement within the world of digital design.
In the old medina of Fez, she also breathes a contemporary spirit into the AQUAS concept store gallery, a space where art engages with materials, where the gaze becomes an experience.
Between pixels and pigments, strategy and sensitivity, she crafts visual worlds that tell stories and reveal signatures.
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